Resources
Unlocking the power of social proofing: boost credibility and drive sales
In the crowded digital marketplace, where consumers are bombarded with choices and marketing messages, building trust with…
Impact of visual UGC on Lenovo’s performance
Lenovo is a global technology leader that designs, develops, and manufactures innovative products for a wide range of customers. It is a leader in the consumer electronics space and…
How to impact customer consideration using content in the eCommerce journey
93% of customers use content to guide their decision making with online purchases. Inserting relevant content (brand owned…
How to engage visitors using brand content & UGC in the eCommerce journey
By using AI personalization and applying it to deliver social content (influencer, UGC or brand owned) into the customer’s…
How to legally leverage user-generated content effectively to drive conversion
It’s no secret that user-generated content (UGC) has proven to be a powerful and valuable asset for brands. UGC exudes trust…
How to convert shoppers with immersive visual content on PDPs
Most eCommerce sites suffer from 2 big problems: an overwhelming number of products leading to choice paralysis, and…
Take your personalized eCommerce marketing strategy to the next level
You have the power to level up your brand’s eCommerce marketing strategy with a personalized approach so what are you waiting for?
4 ways machine learning can improve the relevance of website YouTube videos
Whether it’s tailored recommendations, contextual advertising, or dynamic pricing, machine learning rapidly made its…
‘Tis the season to leverage your UGC
With greater spending comes greater responsibility to choose the perfect gift for our loved ones, the…
The role of machine learning in optimizing customer experiences
Arthur Samuel, who coined the term machine learning in 1959, said that “rather than teaching computers…
Brands need smarter customer insights to improve relevance
Reaching The New Benchmark In Customer Expectations Digital transformation has created a huge shift in customer expectations. Today’s...
Unlocking the power of relevance in customer journeys
Compare a digital customer journey with its traditional predecessor, and the scale of change and challenge…
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